Co-brand

Desktop pattern

On desktop the stacked COA has been used as the lock up for with co-brand site names because it allows for the best use of vertical and horizontal height in the header.

The style is based on a pattern implemented by the South Australian government who have a very similar government logo. This lock up of the CoA and Site name is only permissible on Government websites.

Co-brand sites may also use namestyle for their site name, or in some cases, a logo that has been approved by the Department of Premier and Cabinet.

Where possible, logos and namestyles should not appear more dominant than the Queensland Government CoA.

Example with namestyle in name identifier style

Example with of site name in namestyle format

Example of site name utilising a logo. The logo can't exceed the height of the COA

Mandatory requirements

• Must use the stacked COA
• Site names font size must be no larger than 1.25 rem (20px)
• COA minimum height: 3.5 rem or (56px)
• COA minimum vertical padding: 2 rem (24px)
• COA minimum horizontal padding: 1.5 rem (20px)

Flexible

• Sites names can be in the Name identifier or NameStyle format
• Queensland Government Colours

With approval

Unique logos

Tablet pattern

Co-brand follows a similar layout on mobile and tables to the master brand. The key difference is that the site name or logo is positioned in a section below the COA + Wordmark. This still gives the COA + Wordmark precedence while keeping the site name clear and accessible.

Mandatory requirements

• Must use the Queensland Government COA + Wordmark
• Site names must be no larger than 1.25 rem (20px)
• COA + Wordmark must be the only identifier in the top banner
• White COA + Wordmark
• Minimum height: 2.5 rem (40px)
• Minimum vertical padding: 1.5 rem (24px)
• Minimum horizontal padding: 2 rem (32px)

Mobile pattern

Co-brand follows a similar layout on mobile and tables to the master brand. The key difference is that the site name is positioned in a section below the COA + Wordmark. This still gives the COA + Wordmark precedence whilst keeping the site name clear and accessible.

On the mobile pattern the site name text size is reduced for mobile and tablet displays from 1.25 rems to 1 rem.

Mandatory requirements

• Must use the Queensland Government COA + Wordmark
• Site names must be no larger than 1rem (16px)
• Site logos must be no larger than 1.75rem (28px)
• COA + Wordmark must be the only identifier in the top banner
• White COA + Wordmark
• Minimum height: 1.75 rem (28px)
• Minimum vertical padding: 1.5 rem (24px)
• Minimum horizontal padding: 1 rem (16px)